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Coaching in Organizations

What Role Should the Direct Manager Play in Organizational Coaching?

Support the change without entering the confidential coaching conversation

14 September 2026Updated 5 min readPractice essay
A direct manager and leader reviewing observable goals during organizational coaching support

Core question

How can a direct manager support behavioural change without entering the confidential content of coaching sessions?

In brief

The direct manager should clarify the expected change, create room to practise it and give feedback on observable behaviour. They should not ask for session content or turn organizational coaching into a reporting channel.

01

Neither absent from the process nor inside the confidential conversation

The coaching sessions have started.

Every two weeks the leader meets the coach, and the organization has invested in the program.

After a few sessions, the direct manager may ask:

“So what am I supposed to do now?”

One answer is:

“Nothing — coaching is confidential.”

In my view, that answer is incomplete.

Another answer is to keep asking what happened in the session, what the coach said and what the person is supposed to do next.

That is not the right path either.

In organizational coaching, the direct manager should neither stand completely outside the process nor enter the content of the sessions.

Their role is to support the change — not to manage the coaching process.

02

Confidentiality does not mean removing the manager

In Organizational coaching starts with the contract, not the first session, I wrote about multi-party contracting, the organizational sponsor’s role and confidentiality boundaries.

ICF also emphasizes that before coaching begins, roles, responsibilities, confidentiality and the kind of information exchanged among the parties should be clear.

Sometimes that principle is taken to an extreme:

Because the session is confidential, the direct manager should have no role at all.

Yet the direct manager may be one of the most important people who sees behavioural change in real work, creates room to practice it and gives feedback on it.

The boundary, for me, is clear:

The manager can talk about behaviour and outcomes — not about the content of the coaching session.

03

Do not only expect change; make room for it

This section is, for me, one of the most important parts of organizational coaching.

Suppose we expect a manager to delegate more.

But their direct manager still steps into every important decision.

Or we expect more independent decisions, yet even small choices need several layers of approval.

Or we ask them to handle conflict more directly, but every disagreement is quickly escalated upward.

In those conditions, the person may reach useful insight in coaching, while the daily environment keeps reinforcing the old behaviour.

I examined a related angle in Before Coaching the Leader, Check the System.

Here the question is more specific:

If I expect this manager to behave differently, does their work environment actually allow that behaviour?

Recent research on executive coaching also suggests that the coaching process cannot be seen as fully separate from the work environment, available resources and managerial relationships around the person.

That does not mean the direct manager is responsible for the coaching outcome.

It does mean an organization cannot ask for new behaviour on one side and preserve the same conditions that produced the old behaviour on the other.

04

In practice, what should the direct manager do?

For me, the manager’s role makes sense at three points:

Before the start: clarify what change matters for the role and the organization.

During the program: create room to practice the new behaviour and give feedback on what they actually observe.

At review points and at the end: say what has changed in real work and what still needs development.

Without needing to know what happened inside the coaching session.

That is also where How Do We Know Organizational Coaching Actually Worked? connects: impact becomes more meaningful when we do not rely only on the client’s own account and also look at observable behaviour.

05

Three questions for the direct manager or organizational sponsor

1. Exactly what observable change do I expect to see?

2. What in the work environment could make that change easier or harder?

3. How can I give feedback without entering the confidential content of the sessions?

If the answers to these three questions are clear, the manager is more likely to support the person’s development rather than interfere with the coaching.

Research sources

Questions to carry forward

  1. 01Exactly what observable change do I expect to see?
  2. 02What in the work environment could make that change easier or harder?
  3. 03How can I give feedback without entering the confidential content of the sessions?

Related practice

If this question is live in your role, see Organizational coaching.

Bring a live question

If this connects to a situation you are carrying, start with the situation itself.